Close your eyes. Think “jeans.” Now open. They were 501 Originals, right? With a classic straight leg and iconic styling, they’re literally the blueprint for every pair of modern jeans in existence—burned into the world’s collective cortex ever since Levi Strauss (the man himself!) introduced them in 1873. To this day they’ve never gone out of style. And they never will. Our signature straight fit A blank canvas for customization and self-expression Made with non-stretch denim Hold the H2O: This garment was made using recycled water, which helps us to reduce our impact on this finite resource. Hold the H2O: This garment was made using recycled water, which helps us to reduce our impact on this finite resource. To find the right size for Shrink-to-Fit jeans, there are three options. 1) For the old-school technique, buy true to size in the waist and two sizes up in length. Wear them in the tub and keep them on to dry
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