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Purple Black Shade: Adore Shining Semi Permanent Hair Colour 125 Purple Black creates a deep, dramatic shade with rich purple tones for a distinctive colour finish. Semi Permanent Formula: Designed to provide temporary colour that gradually fades with washing, making it suitable for experimenting with different shades. Conditioning Colour: The formula helps leave hair feeling soft and conditioned while depositing rich, eye-catching colour. Ammonia & Peroxide Free: Formulated without ammonia or peroxide, offering a gentler alternative to permanent oxidative hair colouring. Vegan & Cruelty Free: Adore Shining Hair Colour is vegan-friendly and cruelty-free, with a convenient 118ml bottle for easy at-home application.