APPLE iPhone 18 Pro Max - 256 GB, Burgundy, Red

Four gorgeous colours. One durable design — Built to last with an aluminium unibody design featuring colour-matched back glass for a more uniform look. Immersive pro display — A 6.9 inch Super Retina XDR display. Brighter. Better anti reflection. ProMotion up to 120Hz. Durable Ceramic Shield. Front and back — Built to last with Ceramic Shield back and Ceramic Shield 2 front, with 3x better scratch resistance than iPhone 16 Pro. Ultimate Pro camera system — 48MP Fusion Main camera with variable aperture for improved low light photos and video and impressive depth of field. Custom Pro controls. And 8x optical-quality zoom. 18MP Center Stage front camera — Flexible ways to frame your shot. Fit more people in the picture. Front and rear Dual Capture video. And more. A20 Pro chip. Total AI powerhouse — With next-generation vapour chamber and Dual 16 core Neural Engine. Up to 40% better GPU performance than iPhone 17 Pro Max. Purpose-built for AI. MASSIVE leap in battery life—Up to 6 more hours video playback than iPhone 17 Pro Max. Up to 30 hours of use per charge. Faster wired charging, up to 50% in around 15 minutes with compatible adapter. SIRI AI. YOUR AI ASSISTANT — Siri AI is a more personal, more powerful AI assistant. Ask open-ended questions, brainstorm ideas on the go, and more. VITAL SAFETY FEATURES — With Crash Detection, iPhone can detect a serious car crash and call for help if you can’t. STAY CONNECTED FROM ALMOST ANYWHERE — Stay connected at faster speeds with secure connections to Wi-Fi 7, 5G networks and Bluetooth 6.

Experience the pinnacle of mobile technology with the iPhone 18 Pro Max in a stunning Burgundy finish. This flagship device features a massive 6.9-inch Super Retina XDR OLED display with ProMotion technology for incredibly smooth scrolling and gameplay with adaptive refresh rates up to 120Hz. With an astounding peak brightness of 3,000 nits and an Always-On feature, visibility is unparalleled. Powered by the revolutionary A20 Pro chip with a 7-core GPU and a dual 16-core Neural Engine, it is built for the most demanding tasks. The upgraded vapor chamber cooling system ensures peak performance during intensive AI processing, professional workflows, and graphic-intensive gaming. Capture the world like a true professional with the groundbreaking 48 MP Pro Fusion camera system, featuring a variable aperture main camera, a 48 MP ultra-wide, and a 48 MP Fusion telephoto lens. Achieve stunning clarity with up to 8x optical-quality zoom and take full creative control with extensive manual Pro settings. Housed in a sleek and durable aluminum unibody protected by Ceramic Shield 2 on the front and Ceramic Shield on the back, it is as resilient as it is beautiful. Enjoy exceptional battery life of up to 43 hours of video playback and get a 50% charge in just about 15 minutes with a compatible wired charger. Featuring an 18 MP Center Stage front camera, secure Face ID, and the intelligent capabilities of iOS 27 with Apple Intelligence, the iPhone 18 Pro Max redefines what a smartphone can do.