STAY CLOSER TO YOUR HEART HEALTH — The most accurate heart rate sensing in a wearable, Series 12 now measures HRV as often as every five minutes for insights into stress and recovery, and takes background heart rate readings every five seconds. A FULL-FEATURED HEALTH TRACKER — Better understand your body with invaluable health insights. View your overnight health metrics with the Vitals app and get a daily sleep score, track your menstrual cycle and take readings of your blood oxygen. CHECK YOUR READINESS FOR THE DAY — Know when to rest or put yourself to the test. The readiness experience can help you determine your capacity to take on the day by analysing your recent activity, vitals and sleep. A POWERFUL FITNESS TRACKER — With advanced metrics and motivating features like Pacer, Heart Rate Zones and Workout Buddy powered by Apple Intelligence from your nearby iPhone — Series 12 helps you stay active, from running to hiking to strength training. KEEP HELP CLOSE AT HAND — A smartwatch that puts your safety first. Series 12 can detect a hard fall or serious car crash, automatically help connect you with emergency services and notify your emergency contacts. ENJOY ALL DAY BATTERY LIFE — With up to 24 hours of normal use so you can do all the things you love for longer. And it only takes 15 minutes to fast charge for up to 12 hours of normal use. SIRI AI AND AUDIO INTELLIGENCE — Using just your voice, engage in natural, back and forth conversations, brainstorm ideas and more with Siri AI. Audio Intelligence helps catch what you missed and summarise conversations with Live Rewind and Siri Recap. Siri AI is rolling out in English. Some Audio Intelligence features coming in beta late 2026. Usage limits may apply. BUILT TO LAST — Apple Watch Series 12 aluminium cases now have Ceramic Shield 2 — which is tougher than any smartwatch glass. Titanium and ceramic cases have a super-durable crack-resistant sapphire crystal display. THE FREEDOM OF CELLULAR — With just your smartwatch, you can take and make calls, stream music and podcasts, and listen with your AirPods — even without your iPhone. LEGAL DISCLAIMERS — This is a summary of the main product features. See below to learn more.
JoybuyElevate your everyday with the Apple Watch Series 12 GPS + Cellular. Housed in a stunning, durable Pearl White ceramic case and paired with a comfortable Sand Sport Band (M/L), this smartwatch combines sophisticated design with groundbreaking health technology. Powered by the new S11 chip, it features a revolutionary Health Sensing System, measuring your heart rate every 5 seconds and HRV every 5 minutes for unprecedented insight into your wellbeing. The innovative daily Readiness Score provides a 0–10 rating with personalized recommendations based on your activity, sleep, and vitals. The Always-On Retina LTPO3 display shines at up to 2,000 nits for perfect outdoor visibility. Stay connected with 5G cellular, track workouts with GPS, and enjoy up to 24 hours of battery life, extended by fast charging. With 50m water resistance and advanced, on-device Audio Intelligence features, the Series 12 is your ultimate partner for health, fitness, and communication. Requires iPhone 11 or later with iOS 27.
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