Aussie SOS Blonde & Hydrate Purple Shampoo 300ml

Aussie SOS Blonde & Hydrate Purple Shampoo is your ultimate rescue for banishing brassy tones in bleached, highlighted, blonde, platinum, and grey hair. This powerful 300ml purple shampoo is infused with Australian superfoods like wild plum and manuka leaf to effectively neutralize unwanted yellow and orange hues, leaving your hair boosted, bright, and super shiny.More than just a toner, this vegan formula deeply hydrates and nourishes your hair. It works gently to cleanse without stripping natural oils, helping to restore softness, shine, and manageability for all your cool-toned hair goals. Recognized by PETA as 100% cruelty-free and made with 95% natural ingredients, it’s a conscious choice you can feel good about. The product is also packaged in recyclable PET material and features a delightful Aussie fragrance.For optimal results, massage into wet hair and leave on for 3-5 minutes before rinsing thoroughly. Follow with the matching Aussie SOS Blonde Conditioner for extra nourishment. Caution: purple pigments may temporarily stain surfaces; rinse your shower area after use.

BLONDE & HYDRATE: Aussie purple shampoo neutralises brassy, yellow tones while hydrating all shades of blonde, grey and highlighted hair BRASSY BLONDE OR SILVER HAIR calling SOS? We're throwing an Aussie lifeline to leave you with aussomely hydrated hair SAY G'DAY TO BRIGHT and HYDRATED HAIR: blonde, grey and highlighted hair will be left boosted, bright and super shiny; ta-dah VEGAN FORMULA INFUSED WITH AUSTRALIAN SUPERFOODS: Our Aussie SOS range is vegan, free from animal-derived ingredients or by-products and infused with Australian superfoods FOR EXTRA HYDRATION, follow our routine with Aussie SOS Blonde and Hydrate Shampoo and Conditioner for blonde, bleached, highlighted and silver hair; for best results, also use our Supercharged Repair Hair mask or our SOS Super Serum THE AUSSIE PHILOSOPHY: “There’s more to life than hair, but it’s a good place to start.”