B2B Brand Management

Name: B2B Brand Management
Brand: Springer
SKU: 869fb584bbed4f05130a28dc758ccb6d

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Amazon Pages: 373, Edition: Softcover reprint of hardcover 1st ed. 2006, Paperback, Springer

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Pages: 373, Edition: Softcover reprint of hardcover 1st ed. 2006, Paperback, Springer

Brand	Springer
EAN	9783642064708

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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence

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