Bleach London Pearlescent Shampoo Vegan & PETA Approved, Iridescent Purple Toning Shampoo, for Blonde Hair, Colour Depositing, Fights Brassiness, achieve a bright Paraben Free (250 ml)

An Iridescent and Bright Blonde: Elevate your blonde with our BLEACH LONDON Pearlescent Shampoo. This Vegan and PETA-Approved purple formula deposits iridescent tones and fights off brassy yellows, leaving your blonde with a luxurious pearly glow. Universal Locks: Our gentle formula is suitable for all hair types and is easy to apply. Whether you're aiming for a full pearly look, want to maintain your bright blonde sheen, or combat brassiness, our Pearlescent Shampoo is the perfect choice All BLEACH LONDON products are Vegan and PETA-Approved. Expertly formulated, it nourishes your hair while maintaining its health and tone, extending the time between salon appointments. Effortless Application: Enhancing your pearlescent shine and fighting brassiness is effortless. Wet your hair, generously apply the shampoo from root to tip, let it sit for 2-5 minutes, lather, and rinse thoroughly. Perfect Pairing: For prolonged colour retention, maximum iridescent shine, and the ultimate fight against brassiness, use in conjunction with our BLEACH LONDON Pearlescent Conditioner.