Brand Asset Management: Driving Profitable Growth Through Your Brands (Jossey Bass Business & Management)

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Pages Count - 292. Binding type - Perfect.

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Brand Jossey-Bass
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  • 9780787963941

Jossey-Bass

Brand Asset Management: Driving Profitable Growth Through Your Brands (Jossey Bass Business...

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Building the BrandDriven Business: Operationalize Your Brand to Drive Profitable Growth (Jossey...

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