BRAND EXTENSION ASSESSING CONSUMER RESPONSE: LINE VS. CATEGORY

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Pages: 72, Paperback, LAP Lambert Academic Publishing

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Brand LAP LAMBERT Academic Publishing
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  • 9786209799273

GRIN Verlag

Category Management und Efficient Consumer Response: Konzepte - Probleme Potentiale (German Edition)

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The Moon Dog Software Club Publishing

the Line vs. Sphere Trilogy: Three Books Written Before Category Existed

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GRIN Verlag

Efficient Consumer Response (German Edition)

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GRIN Verlag

Consumer Responses to "Rebranding". The Concept of Brand Equity Transfers and Four...

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