WHO IT’S FOR: For those with wavy, curly and coily hair texture types WHAT IT IS: A creamy, sulfate-free curly hair shampoo that hydrates and cleanses without stripping hair of natural oils and minimizes frizz to enhance definition of waves, curls, and coils. WHAT IT DOES: Provides a hydrating cleanse without stripping hair of natural oils. Minimizes frizz to enhance curl definition HIGHLIGHTED INGREDIENTS: Rice amino acids seal the hair cuticle and lock out frizz-causing humidity. Tomato fruit ferment enhances moisture retention to support uniform curl formation. Ultra-hydrating shea butter and avocado oil enhance softness. 97% naturally derived. SAFE FOR: Color treated, keratin treated, chemically-treated, and relaxed hair.
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