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Back To Your Routine: Soft Launch is the gentle cream cleanser that opens your Back-to-School Hydration Routine alongside Water Slide and Power Wave, lathering into a soft foam that cleans without leaving dry skin stripped or tight. Say Hello to Hydration: This facial cleanser for dry skin is formulated with plant-derived ceramides that help replenish your skin barrier, because a healthy skin barrier means a healthier face. Doubles As Your Nightly Reset: Massage onto skin to melt away makeup and daily buildup, then rinse for a gentle face cleanser that soothes without stripping natural oils - ideal for sensitive, dry skin. How to Use: Massage 2-3 pumps of this gentle foaming facial cleanser onto wet skin, rinse, and pat dry - then follow with Water Slide and Power Wave to complete your Back-to-School Hydration Routine from cleanse to lock-in. Put Your Best Face Forward: The truth is, skin is tricky. Everyone's skin is different, and no one's is perfect. These are skincare realities we can't change, but what we can change is the skincare industry's outdated technology, science, ingredients, production practices, daily routines, and prices. It's our mission to give everyone access to affordable, high-quality, effective skincare, so everyone can face their days with confidence.