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BEER-INFUSED FORMULA: Brewed with the Captain's preferred IPA and over 80ml of fine ale. Cheers! GENTLE CLEANSING: Washes away the detritus of the day without harshness. RICH LATHER: Creates a most luxurious foam for a thorough, satisfying cleanse. REFRESHES & REVIVES: Leaves beard and hair feeling clean, fresh and ready for a simply splendid day. EVERYDAY ESSENTIAL: Suitable for regular use as part of a gentleman's grooming routine. HELPS MAINTAIN NATURAL OILS: Cleanses effectively without leaving hair feeling stripped or dry. SOFT & MANAGEABLE: Leaves whiskers feeling refreshed, smooth and delightfully easy to groom. AWARD-WINNING FORMULA: Bronze Winner, Pure Beauty Awards 2017 – Best New Male Hair Product. DISTINCTIVE BEER'D FRAGRANCE: Redolent of bustling taprooms, fine ale and excellent company. Chin chin! QUANTITY: 250ml / 8.45 fl oz