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THE KING OF KIBBLE - We believe that it’s not the format that makes the difference, but the nutritional quality of the product and if it suits both you and your dog’s lifestyle. HIGH IN MEAT CONTENT (80%) – A carefully selection of Suffolk duck, lean rabbit, grass reared lamb & venison, giving a variety of meat-based proteins which are highly digestible with a protein digestibility. NATURALLY COMPLETE, OPTIMUM NUTRITION – Our recipe is a combination of the finest meat, vegetables, minerals and health-supporting botanicals. GENTLY SLOW COOKED – The raw ingredients are gently steam cooked at approximately 82 degrees Celsius, producing a highly digestible food that retains as much of the natural balance as possible. Once cooled, organic vitamins, minerals and trace elements are added to support your dog’s ability to absorb essential nutrients. In addition, the inclusion of prebiotics supports overall digestion and gut health. ADDED SUPERFOODS – The addition of coconut oil to this recipe also supports healthy skin and a glossy coat.