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SENSITIVE WHITENING TOOTHPASTE: The ICY Bear Sensitive Teeth Toothpaste Pump is expertly formulated to provide instant relief for sensitive teeth while delivering gentle whitening, as well as long-term protection and minty freshness. TRIPLE ACTION FORMULA: Our tooth whitening toothpaste features a triple action formula that desensitises nerve endings, strengthens teeth, and reinforces the enamel’s protective barrier for effective whitening that keeps your mouth healthy. PROTECTS ENAMEL & GUM HEALTH: Achieve effective teeth whitening without harsh abrasives with our scientifically advanced formulation that removes surface stains while protecting enamel and maintaining gum health. TARGETED SENSITIVITY RELIEF: Our sensitive teeth relief whitening paste includes a unique precision applicator, allowing for direct application to problem areas. Featuring a simple pump action that removes the mess of traditional squeezy tubes, whiten, repair and protect with less of the fuss! VEGAN & CRUELTY-FREE: Ethically made, Icy Bear toothpaste is vegan, cruelty-free, and formulated without harmful chemicals, ensuring safe and responsible oral care.