Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare Paperback

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Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare

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Brand Kogan Page
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  • 9780749474362

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Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare

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How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury

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