KEEO Genius Hair Straightener with Patented Smart Glide Technology Reduces Tension, Minimises Heat Damage, Ideal for Fine, Damaged or Thinning

Patented Smart-Glide Technology – Uniquely contoured plates with a protective air gap reduce friction and clamping for smoother, healthier styling. 50% Less Tension – Engineered to minimise pulling and tugging, protecting the hair's structure and preserving volume. Even Heat Distribution – Operates at an optimal 190°C to style effectively while reducing heat stress. For Fine, Damaged or Delicate Hair – Gentle enough for fragile hair types, coloured hair, and extensions. Versatile Styling – Perfect for sleek styles, waves, and curls — without flattening your natural volume. Built by Experts – Developed by haircare professionals with 40+ years in hair and industrial design.

Keeo Genius straightener makes styling feel a lot kinder on your hair. The smart-glide contoured plates cushion each and every glide for damage-free styling. It uses an optimal 195° C temperature, so your style lasts without overdoing the heat. It brings up to 50% less tension, so your hair is less likely to snap or turn frizzy while you style. Good to know - The 360° swivel cord moves freely, so it won't tangle while you style - The automatic shut-off turns it off after 35 minutes if left unused