La Riche Directions Set of 4 Semi Permanent Hair Colour 88ml Jars

DENIM BLUE HAIR DYE Denim Blue is a rich dark blue hair dye with a dramatic silvery undertone. A colour that fits like a classic pair of jeans, with strong semi permanent results. BLUE SEMI PERMANENT HAIR COLOUR Semi permanent blue hair dye deposits pigment without peroxide or ammonia, providing flexible colour that gradually fades between washes. CONDITIONING SHINE SUPPORT A deep-conditioning formula that nourishes from the very first application, supporting enhanced intensity, shine and beautifully even results while colouring. VEGAN FRIENDLY & CRUELTY FREE 100% vegan-friendly and not tested on animals, using ethical formulas and manufacturing techniques consistent across the Directions Hair range. MIXABLE SHADE SYSTEM - 100ML SIZE Use alone for a navy blue hair colour or mix with other Directions Hair colours to create your own custom shade. Best applied to pre-lightened hair for maximum impact.