LAVENDER HAIR DYE Lavender is a luscious light purple hair dye, with soft blends of pink and purple tones from root to tip. Stay calm and look cool with stylish semi permanent results. PURPLE SEMI PERMANENT HAIR COLOUR Semi permanent purple hair dye deposits pigment without peroxide or ammonia, providing flexible colour that gradually fades between washes. CONDITIONING SHINE SUPPORT A deep-conditioning formula that nourishes from the very first application, supporting enhanced intensity, shine and beautifully even results while colouring. VEGAN FRIENDLY & CRUELTY FREE 100% vegan-friendly and not tested on animals, using ethical formulas and manufacturing techniques consistent across the Directions Hair range. MIXABLE SHADE SYSTEM - 100ML SIZE Use alone for a light purple hair colour or mix with other Directions Hair colours to create your own custom shade. Best applied to pre-lightened hair for maximum impact.
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