TEXTURE, GRIP & HOLD – THE 12 Salt Mousse combines the beachy texture of a sea salt spray with mousse-level hold. It adds real grip and movement to undone styles while keeping hair soft and touchable, never crispy or crunchy BEACHY, UNDONE, NEVER STIFF – Sea salt and sea water create natural-looking texture and grip, while flexible hold polymers keep your style in place. The result is a soft, matte finish with that effortless, lived-in look REVIVE DAY 2–3 HAIR – THE 12 works on dry hair to bring texture and movement back between washes. Scrunch through mid-lengths and ends, then air-dry or diffuse. Touch up throughout the day whenever your style needs a boost HOW THE NUMBERS ADD UP – THE 12 is made for matte, undone texture. Use alone or finish with THE 6 for extra definition and a relaxed, lived-in look. For smoother, shinier curl definition, reach for THE 9 instead CREATED BY MICHAEL DOUGLAS – Celebrity stylist and hair expert Michael Douglas distilled decades of experience into THE NUMBERS, hair styling products that supercharge your mdlondon hair tools. No fluff, no filler—just formulas that work
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