SOFT BABY BLONDE: A warm beige-cream gloss for very light blonde at levels 10 and beyond. Softens stark or over-processed bleach into an even, creamy finish. NOT A PERMANENT DYE: No ammonia, no peroxide, no developer and no mixing. Pigment sits on the surface of the hair rather than lifting or altering it, so there is none of the structural damage a box dye can cause. FADES GENTLY, NO REGROWTH LINE: Softens over several washes instead of growing out with a line. Top up whenever the colour starts to drop, or stretch the gap between salon appointments. CONDITIONS AS IT COLOURS: A rich treatment base with Avocado and Linseed Oil leaves hair softer and glossier than before you applied it. Gentle enough for frequent use. VEGAN AND MADE IN THE UK: Cruelty free, paraben free, peroxide free and gluten free. Wear gloves and strand test before use, pigment can stain skin, clothing and surfaces.
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