PROVOKE Go Icy Intensive Toning Hair Mask 300 ml Intensely Brightens Blonde, White and Grey for An Extra Bright Platinum Effect

Provoke Go Icy hair mask intensely brightens your hair colour by removing warmer brassy tones for an extra bright icy platinum effect in just 1 use. WHO IS THE PERFECT MATCH? Light tones of blonde, white and grey hair HOW DOES THE ICY MAGIC WORK? The purple and blue pigments acts against both yellow and orange tones leaving you with an instant extra bright and light Icy platinum blonde. Not only will it transform your colour, but it also has an advanced keratin formula to leave your hair silky smooth and deeply nourished. MAXIMISE RESULTS Leave on for more than 5 minutes for a more intense platinum, or less than 5 minutes for a lighter effect.