14-DAY AT-HOME WHITENING TREATMENT - Includes 28 strips for a complete 14-day course with one upper and one lower strip applied per use. Apply once daily for 30-45 minutes as a simple addition to your morning or evening brushing routine. Pure Glow is designed to help lift stains and whiten teeth by up to 6 shades with consistent use or as a general whitening maintenance top-up. Please note that this is a gradual process, some users may notice changes within days, but final shade improvement should be judged after completing the full 14-day treatment. Take a Day 1 photo and compare it after 14 days using the shade guide included. NON-SLIP STRIPS + NO MESSY RESIDUE - Built to fix the things people hate about whitening strips. These stretch-fit, non-slip, dry-fit strips stay in place for the full 30-45 minutes instead of sliding around your mouth, helping provide better contact, more even whitening and fewer patchy results. Designed to remove cleanly after each treatment, without the sticky residue or leftover gel many whitening strips leave behind. Perfect for busy lifestyles and easy to use on the go, whether you're on the way to work, out shopping, on the school run or just busy around the house. The rectangular shape improves coverage across the visible smile zone for a brighter, more uniform looking smile. PAP+ HYDROXYAPATITE FORMULA MADE FOR SENSITIVE TEETH - Pure Glow uses an advanced non-peroxide PAP+ hydroxyapatite formula instead of harsh peroxide for a gentler, more supportive whitening experience. Designed for sensitive teeth and for people who want visible whitening results without the sensitivity, irritation or discomfort often linked to peroxide gels, trays and strips. PAP helps target surface stains, while hydroxyapatite supports your enamel during the whitening process. The mild fresh mint flavour provides a clean, comfortable daily whitening routine without a harsh chemical taste. No LED light, trays, syringes or additional whitening gels are needed. ENAMEL SUPPORT + XYLITOL ORAL CARE - This modern formula includes hydroxyapatite, a mineral naturally found in tooth enamel. It helps support enamel care and remineralisation during whitening, without the sensitivity, irritation and enamel concerns often associated with traditional peroxide-based strips. The formula also contains xylitol, which helps reduce oral bacteria and support freshness. Together, these ingredients leave your teeth feeling smooth, polished, clean and cared for throughout your 14-day whitening treatment, while fitting easily alongside your normal daily routines. HELPS LIFT COFFEE, TEA, WINE & SMOKING STAINS – Designed to brighten dull or discoloured teeth and help lift common surface stains caused by coffee, tea, red wine, smoking and everyday foods. Ideal before weddings, holidays, photoshoots, interviews and events, or as a regular whitening maintenance top-up. For best results, complete the full 14-day treatment and compare your final shade with your Day 1 photo.
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