Ease of use & practicality - Delivering a high quality blow dry, to help you achieve that silky, smooth look every time - whatever your style Ionic conditioning - helping to reduce your drying time, The integrated ionic conditioning will also leave your hair with a sleeker, smoother texture and finish for frizz free styles Cool shot - After tending to your tresses release a blast of cool air to set your style by using the all-important cool shot button. This will ensure your style lasts longer from dusk to dawn Heat & Speed settings - you can choose from three heat settings and two speed settings depending on how you want to style your hair 2 Year manufacturers - plus 1 extra year when you register the product online No.1 Hair Dryer Brand *Market research institute, retail hair dryer volume sales, October 2023 - September 2024.
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