Samsung QE55LS03FAUXXU The Frame LS03F QLED 4K HDR AI TV 2025

The Frame TV from Samsung elevates a living space by doubling as a piece of art when you’re not watching television. Its design centres on a customisable bezel, so you can tailor the look to your room and preferences. In Art Mode, the screen becomes a gallery, drawing on over 3,000 artworks from the Art Store to set the mood or reflect your collection. The Matte Display minimises reflections for a more distraction-free viewing experience, while Quantum Dots deliver natural, vivid colours with enhanced detail. The TV also upscales content to 4K with AI, delivering clearer images and more lifelike tones. For a streamlined setup, the One Connect box consolidates connections with a single cable, and the Slim Fit Wall Mount lets you mount the frame flush to the wall for that true artwork vibe.

When you’re ready to entertain, the Frame delivers immersive sound with Dolby Atmos and adjusts to your room and content with intelligent processing. The frame is designed to blend into your home as a genuine art piece, balancing aesthetics with performance. Adaptive sensors switch to art when the room is empty and revert to TV mode when it’s occupied, helping to save energy without compromising on impact.

• Frame design with swappable bezel
• Art Mode transforms screen to gallery
• Over 3,000 artworks in Art Store
• Matte Display reduces reflections
• Quantum Dots offer natural, vivid colours
• Slim Fit Wall Mount for flush mounting

• 8-speaker sound with Dolby Atmos
• One Connect box with a single cable
• AI UpScaling Pro and Adaptive AI Gen2 processor
• Quantum HDR for deep, detailed scenes
• Designed to blend as a piece of art in your space
• Framed as a true art display when not watching TV