the Red and Blue Empires: Coca-Cola, Pepsi, Rivalry That Shaped Modern Consumer Culture (Global Brand Wars)

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Pages: 362, Paperback, Independently published

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PEPSI: THE SECRET OF SILENT RIVALRY THAT SHAPED BRAND (BIG BRANDS (Learning Towards Success))

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Coca-cola & Nestle-Global strategy

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The Great Cola War: Coca vs. Pepsi: Throughout History ("The Business Rivals: Epic Saga")

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Decoding Coca Cola: a Biography of Global Brand (Routledge Studies in Marketing)

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