value ology: Aligning sales and marketing to shape deliver profitable customer propositions

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value ology: Aligning sales and marketing to shape deliver profitable customer propositions

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Brand Palgrave Macmillan
EAN
  • 9783319833330
  • 9783319456256

Palgrave Macmillan

Value-ology: Aligning sales and marketing to shape deliver profitable customer value propositions

£ 37.53
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McGraw Hill

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value...

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