value ology: Aligning sales and marketing to shape deliver profitable customer propositions

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Amazon Pages: 219, Edition: 1st ed. 2017, Hardcover, Palgrave Macmillan
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Pages: 219, Edition: 1st ed. 2017, Hardcover, Palgrave Macmillan

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Brand Macmillan
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  • 9783319456256
  • 9783319833330

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Value-ology: Aligning sales and marketing to shape deliver profitable customer value propositions

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