FOR A BRIGHTER SMILE: This toothpaste contains natural plant enzymes (papain and bromelain), helps lift surface stains and helps reduce the build-up of surface stains from tea, coffee, wine and more. PROTECTION: This toothpaste will help prevent cavities and help reduce plaque. It will help strengthen enamel and freshen breath. It contains 1450ppm fluoride for everyday protection. NATURALLY FRESH: With natural peppermint and other naturally derived ingredients, it leaves your mouth feeling clean and your breath feeling fresh. 98% of its ingredients are of natural origin (ISO 16128). ONLY WHAT'S NECESSARY, CERTIFIED VEGAN: Like all Waken toothpastes, this vegan formula is approved by the Vegetarian Society. It does not contain artificial colours or dyes. It also does not contain titanium dioxide. THOUGHTFUL PACKAGING: Waken toothpaste comes in a recyclable mono-material tube (check local rules) and contains a minimum of 30% recycled plastic across the whole tube and cap.
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