Colgate Max Fresh toothpaste with Cooling Crystals 75ml breath FX technology for 10X longer lasting cooling* helps to fight cavities keeps teeth white

INSTANT FRESHNESS: Experience an instant blast of freshness every time you brush with our advanced cooling crystals that leave your mouth feeling exceptionally clean and revitalised 10X LONGER-LASTING COOLING*: Our UltraFreeze technology is bursting with lasting freshness, clinically proven to offer a 10x longer-lasting cooling sensation versus regular fluoride toothpaste, making you ready to wake up and take on the day AWAKEN YOUR FRESHEST SELF: Wake up feeling fresh and ready to take on the day with our fluoride toothpaste that helps keep teeth strong and your smile looking its healthiest ULTRAFREEZE TECHNOLOGY: Formulated with innovative cooling crystals in a fluoride-based paste, this clinically proven formula helps to provide daily cavity protection and breath freshening WHAT'S IN THE BOX: Includes 1x 75ml tube of Colgate Max Fresh Cooling Crystals Toothpaste, containing a fresh blue gel with visible cooling crystals, designed for adults to use in their daily routine

Awaken your freshest self with Colgate Max Fresh Toothpaste with Cooling Crystals. Powered by revolutionary UltraFreeze technology, this advanced formula delivers an instant, powerful blast of cool-mint freshness every time you brush. Experience a sensation that is 10x longer-lasting than a regular fluoride toothpaste for an intensely invigorating clean. This toothpaste is expertly crafted to not only refresh but also protect. It contains fluoride to effectively fight cavities while ensuring your breath stays fresh and clean. The unique cooling crystals and refreshing cool-mint flavour work together to create a burst of delightful freshness that recharges your senses and gives you the confidence to take on the day. For optimal results, use twice daily. This 75ml tube is not suitable for children under 7 years of age.