PROVOKE Touch Of Silver Brightening Purple Shampoo & Intensive Conditioner 400ml, Neutralises Yellow Orange Tones, Formulated With Violet Blue Pigments

INTENSIFY HAIR COLOUR WITH PROVOKE BRIGHTENING SHAMPOO & INTENSIVE CONDITIONER FROM THE #1 PURPLE BRAND IN THE UK HOW DOES THE PURPLE MAGIC WORK? Formulated with anti-oxidants and optical brighteners, this shampoo protects against environmental pollution to safeguard your colour and boost shine, resulting in healthy hair that feels fresh and rejuvenated WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair Restore hydration and moisture with keratin enriched intensive conditioner Brightens hair colour by removing yellow and orange brassy tones