Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer Based Program (MARKETING/SALES/ADV & PROMO)

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Pages: 608, Edition: 4, Hardcover, McGraw Hill

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Brand McGraw-Hill Education
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  • 9780071773485

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Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Program

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