The Impact of product placement in Movies on Brand Recall and Attitude: An empirical study how audience, placement, movie factors shape effects

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Pages: 84, Paperback, Scholars' Press

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Brand VDM Verlag
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Product Placement

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the effectiveness of product placement for automobile industry and its impact on...

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The Effects of Service Recovery on Customer Satisfaction and Loyalty: An Empirical...

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15 Elements of Successful Product Placement

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